Festival SZN.
Reuniting fans with the meaningful rituals of festival season.
Festivals are far more than just performances on stage - they are a collection of rituals. Rituals we have been missing over the last two years
This festival season we set out to reunite fans with those rituals - both those that are pervasive touchpoints of the festival itself, and epic moments that we can create just for our Card Members. Proving that Membership is the difference between good and epic this festival season.
Epic Experiences Offered.
Artist Merch Shop.
A pop-up shop in our lounge where Card Members purchased exclusive merch from Coachella artists Billie Eilish and Conan Gray.
Food & Beverage.
We created “happy hours” throughout the day – providing a variety of unique sweet treats like watermelon pizza & vegan ice cream.
A Day of Chill.
Our lounge transformed into a wellness retreat where your crew could enjoy a variety of activities such as astrology readings, ear seedings, and a crystal bar.
The Results.
13.8K lounge visitors
4.1K prospect leads captured
70K revenue earned
